Business Today | Simplilearn partners with JLU to upskill students in Digital Marketing

BENGALURU, India, July 16, 2021 /PRNewswire/ — Simplilearn, the world’s leading online bootcamp for digital economy skills training & Jagran Lakecity University, Central India’s number one global university, today announced its partnership to offer a Post Graduate Program in Digital Marketing for the students already enrolled in the MA Digital Marketing program at Jagran Lakecity University. This PG program component offered by Simplilearn will be in partnership with Purdue University and co-created with Facebook and is ideal for students who wish to pursue a career in Digital Marketing and gain hands-on experience to become job-ready.

he MA (Digital Marketing) program of Jagran Lakecity University is a comprehensive industry integrated Postgraduate program that explores the digital marketing environment from both a consumer and business perspective. The two year provides an overview of various online business models and delves into digital advertising and social media marketing techniques and technologies. A mixture of case studies, guest speakers and assignments, including one that uses real advertising data, translates theory into practice.

This comprehensive program brings together Simplilearn’s award-winning curriculum to help students gain a set of in-demand digital marketing skills needed to jumpstart their careers, and academic excellence of Jagran Lakecity University. With 200+ hours of applied learning and 40+ hours of self-paced learning modules- delivered via Simplilearn’s high-engagement bootcamp-style learning delivery model, the program offers participants a comprehensive learning experience that covers advanced digital marketing strategies. The key domains covered include search engine optimization (SEO), social media, pay-per-click (PPC), web analytics, and email marketing.

Upon completion, program graduates will receive a joint Post Graduate certification from Simplilearn and Jagran Lakecity University, along with the Purdue University’s Alumni Association membership. Learners will also receive certificates from Simplilearn for individual courses in the learning path, be enrolled into Simplilearn’s Job Assistance service, and have access to the IIMJobs Pro-Membership for six months. All this in addition to the final Postgraduate Degree from jagran Lakecity University upon completion of the two–year degree program.