BBA (Events & Entertainment)

Program Name: BBA (Events & Entertainment)
Intake Capacity: 40
Eligibility Criteria: 10+2

Key Modules (Year-wise):

Year 1: Foundations of Management and Event Planning

• Semester I
  1. Foundations of Management and Marketing
  2. Experiential and Human Resource Fundamentals
  3. Visual Communication and Event Lab
• Semester II
  4. Financial and Environmental Dynamics
  5. Design Thinking and F&B Essentials for Events
  6. Event Project Planning and Graphic Design

Year 2: Event Strategy and Guest Experience

• Semester III
  7. Consumer Behaviour and Wedding Management
  8. Public Events and Guest Logistics
  9. Electives for Specialized Event Exploration
• Semester IV
  10. Experiential Marketing and Entertainment Management
  11. Event Operations and Interactive Brand Experiences
  12. Global Perspectives and Disaster Preparedness

Year 3: Advanced Event Management and Industry Engagement

• Semester V
  13. Eventpreneurship and Sponsorship Strategies
  14. MICE Essentials and Event Ethics
  15. Career Readiness and Portfolio Development
• Semester VI
  16. Industry Apprenticeship
  17. Final Major Project and Viva

Learning Outcomes:

• Event Planning Expertise: Master event design, execution, and logistics.
• Marketing & Branding: Understand how to integrate marketing strategies in events for branding and engagement.
• Industry Knowledge: Gain insight into various sectors of the entertainment and events industry, including MICE, hospitality, and entertainment management.
• Project Management: Develop the skills to manage large-scale projects in the events and entertainment domain.

Career Opportunities:

• Event Planner/Coordinator
• Wedding/Event Designer
• MICE Coordinator
• Entertainment Manager
• Venue Manager
• Corporate Event Manage

Diploma in Events

Program Name: Diploma in Events

Intake Capacity: 15

Eligibility Criteria: 10+2

Key Modules (Year-wise):

Year 1: Foundations of Events and Hospitality

• Semester I
  1. Fundamentals of Experiential and Event Management
  2. Multimedia and Live Media Tools for Events
  3. Financial and Luxury Hospitality Essentials
  4. Entertainment, Show, and Wedding Management
  5. MICE and Destination Marketing
     (Semester Total Credits: 26)

Year 1: Advanced Planning and Technical Expertise

• Semester II
  6. Technical and Production Management
  7. F&B Essentials for Events
  8. Design Thinking and Event Project Planning
  9. Consumer Behavior and Event Trends
  10. Graphic Design and Production for Events
  (Semester Total Credits: 21)

Year 2: Eventpreneurship and Practical Application

• Semester III
  11. Eventpreneurship and Capstone Preparation
  12. Mentored Capstone Project or Internship
  (Semester Total Credits: 18)

Learning Outcomes:

• Event Planning Fundamentals: Acquire essential skills in event planning, hospitality management, and event production.
• Hands-On Experience: Gain practical exposure to event management through internships and real-world projects.
• Creative & Practical Skills: Learn to organize a range of events, including weddings, corporate functions, and public events.
• Technical & Design Expertise: Develop basic graphic and design production skills for event promotion and branding.

Career Opportunities:

• Event Coordinator
• Wedding Planner
• Conference & Seminar Organizer
• Venue Coordinator
• Event Marketing Specialist
• Exhibition & Trade Show Organizer