Igniting Minds Lecture Series – Dr. Marina Girju, Associate Dean California Baptist University

Jagran Lakecity Business School organized an Igniting Minds Lecture Series on ‘Power of Analytics: Response in variation in consumption due to consumers and manufacturers’. Dr. Marina Girju, Associate Dean for School of Business at California Baptist University was the Guest Speaker of the session. She discussed various case studies in the context of Consumer Behavior and Market Research.

Dr. Girju also conducted a session with the B- School students and enlightened the ever-changing demand of the Corporate world. Mr. Bryan Davis, Dean of International Programs – Global Initiatives also interacted with the students on opportunities they have with CBU.